Experience without
the autopilot.

Digital Kiwis is led by Peter Mahoney, a search strategist, web developer and relentless information devourer.

Peter began making websites professionally in 1996 and took his first search engine optimisation role in 1997. He blogged with b2 before it became WordPress and has spent the decades since working where technology, content and human behaviour meet.

That history is useful because search has never stood still. We have watched keywords become intent, ten blue links become blended results, and search pages become generated answers. The names change. The enduring work is to make good organisations easier to discover and easier to choose.

Digital Kiwis brings together specialist collaborators when the work needs them, while keeping strategy senior, communication direct and accountability clear.